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I come across many people who say starting a startup is easy and that it can be done for free.

They say it's just about having an idea and putting some essential tech together, and then you're off to the races.

To them, I say: "No."

Dear creators,

Charge money for your content; if not
Charge money for inspiration; if not
Charge money for the community;

Because you do all of the above when you create something and put it out there.

It's hard to build a community unless you truly care about the people, their lifestyle and purpose. Start caring.

As a creator, here are a few ways you can monetize your creativity

→ Sell courses
→ Write books
→ Run Ads
→ Do affiliate marketing
→ Build Community
→ Charge Membership
→ Premium Content
→ NFTs
→ Brand Partnerships

Just a reminder. Bookmark if you want.

The difference between startup founders and creators is

Founders have a problem-solving mindset. They look at the world as a funnel and convert to customers.

Creators have an Identity-creation mindset. They see the world as concentric circles, trying to bring people closer.

What are the key ingredients of a happy community?

I need some positivity.

Meta Facebook Groups vs. Discord.
I’m setting up a virtual round table session on this topic on July 6th.

Who wants to join? 👋

Building a startup is said easy on twitter than it actually is.

Who is working on a #SundayMorning on your startup / side project?

Drop the link to what you’re building in comments.

If I could give myself one marketing tip from now to beginner me

Build a email list for everything you build, before even you build. Emails are Gold.

Who are the hidden gems to follow on marketing, community building?

Feel free to tag yourself, don’t be shy. If you make good content, share the links to them. 💪

If a brand doesn't want to build a community, it tells me three things.

-they don't care about customers beyond sales.
-scared about customers talking to each other
- not truly customer-centric

because being community-led takes a lot of patience, courage, gut, trust, and work.

In marketing, you ask.

"How do I grab the attention?"

In community-building, you ask.

"How do I give more attention?"

Invest in the community as much as you do in marketing, and you will find it more rewarding.